lorax

Yup, you'd pretty much have to educate the consumer on the different varieties of banana available before you could create that pull market for them. Lagniappe gives good examples there; I'd add in that differently-coloured-skin bananas would require a goodly deal of info, especially the green-ripe ones that I sometimes find in the markets here. No idea what variety they are, but they're among the best nanners I've ever eaten.

Then again, I'm not a typical consumer since I generally go out of my way to try new things.